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Marketing Concepts and Strategies (8th Edition) - eBook

eBook Details

  • Authors: Lyndon Simkin, William Pride, Ferrell, Sally Dibb
  • File Size: 20 MB
  • Format: PDF
  • Length: 834 Pages
  • Publisher: Cengage Learning EMEA; 8th edition
  • Publication Date: January 30, 2019
  • Language: ‎English
  • ISBN-10: 1473760275
  • ISBN-13: 9781473760271
SKU marketing-concepts-and-strategies-8th-edition-ebook Categories , , , , Tags ,

Original price was: $60.00.Current price is: $15.00.

Description

In its, Marketing Concepts and Strategies, 8th Edition (PDF) gives an in-depth insight into the core theories behind modern marketing. It combines the theoretical and practical knowledge of its world-class authors to ensure students develop a comprehensive understanding of marketing in the modern world. Updated to include new trends and challenges in the industry and with a diverse range of pedagogical features to help students learn in a variety of ways, the new edition continues to be a comprehensive guide to Marketing.

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P.S. WE may also have Marketing Concepts and Strategies 8E test bank and other resources for sale. Contact us

NOTE: This sale only includes the ebook Marketing Concepts and Strategies 8th Edition in a PDF. No access codes are included.

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